"WordPress got run over by my HubSpot
Coming from my partner agency
You could say that HubSpot's not the answer
But as for me and my team, we believe."
These are lyrics from the main Chorus in the song, "WordPress Got Ran Over By My HubSpot", which repeats throughout the song the declaration that HubSpot CMS is running over WordPress more and more as this ongoing debate has really heated up in the last year or two. Similar to Santa Claus, not everyone believes. But, as for me and my team...
Well, not physically, but HubSpot CMS is making massive strides in the market, growing and improving daily, and has a huge edge on competitors with the built-in toolset of the CRM, marketing tools, sales tools, etc. If you're using a platform like WordPress, you are having to handle all of those other elements with other solutions. This results in a large tech stack and a large collection of subscriptions to manage and pay for. The ongoing challenge of keeping all of your tools in sync and working together is not a fun one, but one that many people fight with every day.
Options like WordPress are still around, but gradually becoming "old hat". The extensive lead in marketshare is starting to see a decline as more modern solutions, like HubSpot, become more prominent. Plus, more and more people are realizing that there is a real potential savings in wiping out that tech stack with HubSpot's integrated toolset... savings both financially, your time, and your stress load.
The song references partner agencies, of which we at New Era are an active participant. HubSpot has a fabulous solution partner program where agencies of all sizes, all over the globe, can actively work alongside of HubSpot to consult, sell, build, onboard, and everything in between. HubSpot isn't trying to be a service provider or an agency. They realize that their strengths are in the platform itself and continually working to make sure that it's the very best solution in all areas that it reaches into. Then, they connect with solution partners to put their software users into the hands of a partner team that can effectively help them to get the most out of their HubSpot subscription.
Each partner tends to have their own specialized set of skills, so it's important to connect with the right one. Some focus on the CRM and marketing side, while others may focus more on the CMS side. At New Era, we can effectively help with all areas of the HubSpot platform!
The solution partner program is a great asset of HubSpot and is a certainly a key component to the growing success of the platform and its community!
While there may be one ring that can rule them all, there will never be one CMS solution that rules them all. It is simply impossible for any one tool to work for every possible situation. Your website has specific functionality that is needed, based on your organization and your goals. Similar to the CRM side of HubSpot, there are many options that exist. You have to find the one that works best for you.
That being said, HubSpot has become an absolute powerhouse all the way around, from the CRM to the CMS! Just about anything you would ever need to build in a website, you can handle with CMS Hub. So, while it may not be the answer to ALL scenarios, we believe it's as close as any one solution can get!
In this Christmas season, you may find yourself as a non-believer in everything from the North Pole. You may also be a non-believer of HubSpot. I certainly hope that isn't the case, as you would most definitely end up on the naughty list! Seriously though, I've been in this business for a long time... long enough to have seen some solutions peak and then gradually fade away. What we're seeing with HubSpot is a continued trend in a big, upward direction, which will only contribute to the opposite direction for other solutions. So, like the song says, "you might say that HubSpot's not the answer. But, as for me and my team, we believe."
Connect with us and give us the opportunity to make a believer out of you!
Hopefully you've enjoyed this mini-series where we dove into the HubSpot CMS vs WordPress debate, done with a little fun via the parody inspiration song. Come back and revisit this content in the days ahead when you need material to debate this topic or to sell your boss on migrating your website to HubSpot! If you have any questions, or need some help with your migration process, we'd love to hear from you! You can always check out what we have to offer in the form of HubSpot themes and related CMS services.